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It’s more about how to understand women and less “personal development” advice. Can a lonely, single guy really improve his “game” with women, simply by reading an ebook?
David De Angelo, real name Eben Pagan, is the man behind “Double Your Dating” – a series of informational products on how to single men become masters of seduction. Yes, we were prepared to like this one, and wanted to give it a 0 / 5 on our snake-oil scam scale. Eben Pagan is a well known internet marketer who calls himself “the guru entrepreneur.” He makes millions of dollars selling info-products like Double Your Dating. This guy is admittedly one of the very best at sneaky marketing tricks so people pull out their wallets.
We liked the Badass system because it gives men a better way to understand women.
Our test group determined that this works better – and requires less effort, since you still act like yourself – than David De Angelo’s “be cocky and funny like me” attitude.
His brand name & pen name were strategically made to be catchy (all starting with the word D) & he was a defining example of how to write compelling sales letters and make a killing on back-end sales (he sold about 20 higher-priced products).
His dating empire reportedly pulled in a good million per year, although he sold it recently to focus on his business-growth products.
Dissect this sales letter & you'll see why it did so amazingly well.
It gives genuinely usually advice on how guys can become better with women, and it respects the fact that No one approach works for all women.
After intently studying & building conversion-focused websites for 6 years, he started Swiped to help others master marketing & copywriting through the analysis of great examples!